Rabat – Morocco’s National Tourism Office (ONMT) has launched “Ntla9awfMarrakech” (Let’s meet in Marrakech), a new campaign seeking to encourage Moroccans to travel to Marrakech for their upcoming holidays.
Next week will mark a few days off to celebrate the Mawlid Al-Nabawi, an occasion many Muslims celebrate in observance of the day when the prophet Muhammad was born.
As part of the feast of remembrance, Thursday and Friday were declared as days off.
ONMT seeks to encourage Moroccans and tourists to travel to the city of Marrakech on the Mawlid Al-Nabawi feast as well as in the upcoming school holidays in October, stressing that this campaign aims to continue the spirit of solidarity among Moroccans following the September 8 earthquake.
Morocco launched several solidarity initiatives following the devastating earthquake which killed nearly 3,000 people and left over 5,500 others injured.
“This domestic tourism promotional campaign was initiated by the Moroccan National Tourism Office at a crucial moment for relaunching and revitalizing the tourism sector,” ONMT said
The campaign will be featured on social media networks as well as national television channels starting this weekend. Another parallel promotional campaign on electronic and print media will also feature on Monday.
“This is to ensure comprehensive promotion of domestic tourism on the eve of the Prophet’s Birthday and in anticipation of the school holidays in October,” the statement added.
Marrakech has been vibrant with the presence of both local and international tourists despite the earthquake, which did not affect the red city as much as it did for some of its neighboring towns.
Many videos and pictures documented the flow of tourists to the city known for its red-washed buildings and mesmerizing souks.
Marrakech is among Morocco’s most popular world-class destinations, featuring in prestigious magazines as one of the best places to visit in the world. The city was voted as the eight best city for tourists in 2023 according to travel platform Tripadvisor.
Source : Morocco World News